If you’re running a baseball cap brand, knowing which hat sizes sell the most is key.
Offering the right sizes helps you meet customer demand, avoid unsold inventory, and boost sales. In this guide, we’ll look at the most popular sizes and how your brand can use this information to succeed.
For men, the most popular cap sizes are between 7-1/4 and 7-3/8 (22.75 to 23 inches in head size).
For women, the common sizes are 7 to 7-1/8 (22 to 22.5 inches).
Many brands also offer One Size Fits Most (OSFM) caps, which can adjust to fit different head sizes.
If your brand sells fitted caps, it’s important to focus on these sizes. They cover most customers and are easy to sell.
However, adjustable caps, like snapbacks or strapbacks, are a great option because they fit more people and are popular in many markets.
Why Do These Sizes Matter?
Focusing on the most common sizes makes it easier to manage inventory and reduce waste.
For men, the best-selling sizes are 7-1/4 and 7-3/8. Offering these ensures your caps fit most male customers.
For women, sizes like 7 and 7-1/8 are the most popular. But many brands find that offering adjustable caps for women works better.
These caps give your customers more options and help you sell to a wider audience.
Do Hat Size Preferences Change by Region?
Hat sizes can vary by region. In North America and Europe, most men wear caps in the 7-1/4 to 7-5/8 range. In Asia, sizes tend to be smaller, usually between 6-7/8 and 7.
If your brand sells internationally, you may need to offer different sizes for different regions.
OSFM caps are a great solution because they can adjust to fit various head sizes.
This flexibility can help your brand reach more customers in different markets without overcomplicating your inventory.
How Can Data Help You Choose the Right Cap Sizes?
Using data from past sales and customer feedback can help you decide which sizes to focus on.
If your brand mostly sells in North America, focus on sizes 7-1/4 and 7-3/8. These are the best-selling sizes for men. For women, adjustable caps or sizes 7 and 7-1/8 will cover most customers.
Brands that sell in multiple regions should consider offering both fitted and adjustable caps.
This way, you can meet the needs of customers in different areas without overproducing sizes that won’t sell.
Why JoinTop Is the Right Partner for Your Baseball Cap Brand
As your brand grows, you need a partner you can trust.
That’s where JoinTop comes in. We have two production bases in China and Bangladesh, so we can handle large orders and keep costs low.
- Here’s what makes us different: Our teams in China, the USA, and Korea work with you to create caps that match current trends. Whether you’re looking for stylish streetwear caps or performance-driven designs, we’ve got you covered.
- We Invest in Your Success: We help you stay ahead of the competition by developing new fabrics and styles. Your brand gets access to the latest materials, so you always have something fresh to offer your customers.
- Excellent Service: We stand by our products. If there’s ever a problem, we fix it fast. We also make sure you get priority in sampling and production. Plus, we have weekly meetings with our customers to keep everything on track.
With JoinTop, your brand gets the support it needs to grow, whether you’re selling locally or expanding into global markets.
Summary
Offering the right hat sizes is key to growing your baseball cap brand. By focusing on sizes like 7-1/4 and 7-3/8 for men, and 7 to 7-1/8 for women, you can make sure your caps fit most customers. Adding One Size Fits Most (OSFM) caps can help you reach even more buyers.
To succeed, you also need a reliable manufacturing partner. JoinTop provides top-notch service, innovative designs, and the flexibility you need to stay competitive. Whether you’re launching a new collection or scaling up, JoinTop has your back.
